Rifan Badusha

Using AI Tools for Copywriting

As artificial intelligence (AI) tools continue to evolve, they’re becoming an essential part of many organizations’ digital marketing strategy. AI can help marketers with a variety of tasks, from research and ideation to content planning, optimization, review, and performance analysis. 

Do you worry that AI tools will make your copywriting job obsolete? Are you wondering how you can add a human touch to AI content? Continue reading to find out how AI writing tools can become your allies and help you create great digital marketing content.  

What are the key AI copywriting tools?

AI tools are used for a variety of marketing tasks, and copywriting is no exception. To use generative AI well, it’s best to concentrate on just three or four tools. Although it’s tempting to try every new arrival on the market, sticking to a few tools and mastering them will likely give you better results

ChatGPT by OpenAI

ChatGPT was one of the first generative AI tools to become mainstream, and it remains one of the most widely used AI tools for copywriters. It’s built to handle a mix of writing, research, and creative tasks – from generating ideas to editing and summarizing

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